Airbnb Welcome Letter: 6 Real Examples That Get 5-Star Reviews
Most Airbnb welcome letters sound the same.
"Dear guest, we are thrilled to welcome you to our beautiful home. We hope you enjoy your stay and do not hesitate to contact us for anything."
Nobody reads that. And the host wonders why they keep getting messages asking for the WiFi password.
A good welcome letter doesn't just fill space — it answers the five questions every guest has the moment they walk in the door, before they have a chance to text you. This article gives you six real examples you can copy, adapt, and use today. Each one is written for a different type of property and hosting style.
What makes a welcome letter actually work
Before the examples, two minutes on what separates a letter that gets read from one that gets ignored.
It sounds like a human wrote it. Not a hotel, not a legal document, not a marketing brochure. Your guests booked an Airbnb specifically because they wanted something personal. Give them that.
It's short. Three to five paragraphs maximum for the welcome letter itself. Save the detailed instructions for the rest of your guide. A wall of text at the top means nothing gets read.
It mentions one specific thing. The best welcome letters name something real — a detail about the neighborhood, a quirk of the apartment, a personal recommendation. This is what guests remember and mention in reviews.
It transitions into practical info. End with a natural lead-in to your check-in instructions. Something like: "Everything you need for a smooth arrival is just below."
6 Airbnb welcome letter examples
Example 1 — The warm and simple (works for any property)
Welcome, and thank you for choosing to stay here.
You're in the heart of the Marais, one of Paris's most walkable neighborhoods — everything you could want is within ten minutes on foot. I hope you get a chance to explore it properly.
I've put together everything you need below: entry code, WiFi, how the apartment works, and a few address recommendations I'd give a friend. Feel free to message me anytime through Airbnb if something comes up.
Enjoy your stay. — [Host name]
Why it works: personal, specific (names the neighborhood), short, ends with a clear transition to the practical info. No clichés.
Example 2 — The practical-first (for guests who just want the info)
Hi, and welcome!
Quick note before you settle in: the WiFi name and password are on page 3, the entry code is on page 2, and check-out is at 11am. Everything else you might need is in this guide.
The apartment is yours for the next few days — make yourself at home. I've included a few local favorites at the end if you're looking for dinner recommendations.
Have a great stay. — [Host name]
Why it works: some guests just want the information fast. This respects their time, signals you've thought of everything, and still manages to feel warm. Good for business travelers or repeat Airbnb users.
Example 3 — The storyteller (for unique or character-filled properties)
Welcome to the loft.
This building used to be a textile workshop in the 1920s — you can still see the original beams if you look up. It became apartments in the 1980s and has had all kinds of interesting people pass through since. Now it's your turn.
The neighborhood (Belleville) is one of the most genuinely mixed parts of Paris — artists, families, old-timers, new arrivals. Give yourself an evening to just walk around without a plan.
Check-in details, WiFi, and a handful of my favorite spots in the area are all in the guide below.
Welcome home. — [Host name]
Why it works: the brief history of the building makes guests feel they're staying somewhere with a story. This kind of detail gets quoted verbatim in reviews: "The host told us about the history of the building — it really added something."
Example 4 — The family-friendly (for properties that welcome kids)
Welcome to you and your family!
We have kids ourselves, so we've tried to think of everything: the high chair is in the kitchen cupboard, the baby gate for the stairs is in the hallway closet, and there's a small basket of board games in the living room.
The nearest playground is a two-minute walk (turn right out of the building, then left at the end of the street). The bakery on the corner does excellent pain au chocolat every morning from 7am.
All the arrival info is below — you'll find everything you need to get settled quickly. Don't hesitate to message us if something's missing.
Enjoy every moment. — [Host name]
Why it works: speaks directly to the guest's specific situation. Families traveling with kids have extra stress around logistics — this letter immediately reduces it. The playground and bakery details feel genuinely helpful, not generic.
Example 5 — The remote host (when you're not there in person)
Hi, and welcome!
I'm not local, so I won't be able to meet you in person — but I've tried to make sure you have everything you need without having to ask.
The guide below covers arrival step by step, including the lockbox code and how to get into the building. The WiFi connects automatically once you're inside. If anything doesn't work as expected, message me through Airbnb and I'll sort it out quickly — usually within the hour.
I've also included a few neighborhood recommendations from friends who know the area well. They're genuinely good.
Have a wonderful stay. — [Host name]
Why it works: addresses the elephant in the room (no host present) directly and confidently. Guests appreciate honesty. The phrase "I've tried to make sure you have everything" sets a tone of care without overpromising.
Example 6 — The superhost tone (confident, experienced, minimal)
Welcome.
You're in good hands — this apartment has hosted hundreds of guests over the years, and the guide below has everything you need from arrival to departure.
One thing I always mention: the coffee machine uses Nespresso pods, and there are ten capsules in the drawer to get you started. The good café on rue Saint-Nicolas is worth a visit if you want a proper espresso out.
Everything else is below. Enjoy the stay. — [Host name]
Why it works: the Nespresso detail is tiny but memorable — it's the kind of thing guests mention in reviews ("There were even coffee pods waiting for us"). Brevity combined with one concrete gesture signals confidence and experience.
The one thing all six have in common
Read them again and you'll notice: none of them are about the host.
No paragraphs about how long they've been hosting, how much they love their apartment, what their family is like. Every sentence is about the guest — what they'll find, what they'll enjoy, what's waiting for them.
That's the shift. Stop writing a welcome letter about yourself and start writing one about their experience.
Adapting these for your property
A few things to personalize regardless of which example you use as a base:
Name your neighborhood specifically. Not "a great location" but "five minutes from the Canal Saint-Martin" or "right on the main square in the old town." Specific beats generic every time.
Mention one real local detail. The bakery, the view at a particular time of day, the market on Saturday morning, the fact that the street is quieter than it looks. This is the detail that ends up in reviews.
Match your guest's profile. Business traveler booking a one-night stay gets the practical-first version. Family with three kids gets the family version. You can keep multiple variations saved and choose the right one per booking.
Keep it under 150 words. That's the sweet spot. Long enough to feel personal, short enough to actually be read.
What comes after the welcome letter
The letter is the first thing guests read — but a complete welcome guide covers much more: precise check-in instructions, WiFi info, how appliances work, house rules, local recommendations, and check-out procedure.
If you're working from a static PDF or a printed booklet, keeping all of that updated across multiple properties (and multiple languages) becomes its own part-time job.
Welkome handles this automatically. You write your welcome letter once, add your property details, and the guide stays current across all six supported languages. Your guests scan a QR code on arrival and read everything on their phone, in their language. Free to start.
Frequently asked questions
How long should an Airbnb welcome letter be?
100 to 150 words is the ideal range for the welcome letter itself. Everything else — instructions, recommendations, rules — belongs in the sections that follow. Guests skim the welcome letter; they look up the specific sections they need.
Should I write a new welcome letter for every guest?
For most hosts, one well-written letter with a few personalization variables is enough. If you host a mix of families, business travelers, and couples, consider keeping two or three versions and selecting the relevant one per booking.
Where should the welcome letter appear?
At the very beginning of your guide — before any instructions or practical info. It sets the tone. After that, guests know they're in good hands and are more likely to read the rest.
Can I use these examples directly?
Yes. They're written to be adapted, not copied word for word. Swap in your neighborhood, your specific detail, your hosting style. The more personal it feels, the better it works.
One last thing
The best welcome letters feel effortless — like a note left by a thoughtful friend, not a document produced by a hospitality management system.
That's not an accident. It takes a draft, a reread out loud, and the willingness to cut anything that sounds like it came from a template.
Pick the example closest to your style, make it yours, and see what your next guest says.